The cutest little boy sobs and yells “mummy”, while his mother asks him, ‘are you a girl? Boys don’t cry!’ An ad featuring Madhuri Dixit and directed by Vinil Mathew, ends with a woman struggling with her husband and the message ‘ladke rulate nahin he‘. It’s a message against domestic violence. Start With The Boys is not groundbreaking but it’s definitely a laudable attempt to break male stereotypes .
There’s a new VogueEmpower video which has gone viral and there’s been much hue and cry about it, over various social media platforms. Though I loved the line, ‘to wear the clothes I like even when my spirit rolls naked ‘ and ‘to pick you from seven billion choices or not’; this video featuring Deepika and 98 other women, titled ‘My Choice’, is being very harshly criticized. I think Homi Adjani and Deepika Padukone shouldn’t have claimed that it’s a woman choice to cheat on her husband or not. It was opening up a can of worms that our society is not ready to deal with.